Bondholder Invites

Bondholder Invites

At the start of the place branding initiative (to communicate positive messages about Burnley to an external audience) a launch was organised. Part of the campaign included these direct mail invitations. We designed unique and different approach that linked in to the bigger picture of Burnley as a place in the form of this key concept – the key symbolises the unlocking of Burnley’s potential. Each key was different and we used various colours of ribbon, the colours echoing Burnley’s place brand,  to attach the keys to the invite.

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