Burnley market has enjoyed a mini renaissance of late, with the introduction of its smashing new food court – Market Kitchen. The new eating area, with the market’s multitude of food vendors gathered together around it, has been a real success, particularly with students.
We did a lot of work to promote the Market Kitchen. Soon it became apparent that we would have to make sure this new attraction was broadened so customers could see what else was going on in the market.
This new campaign, Food and More, became a challenging and rewarding series of illustrated posters showing food transmogrifying into some of the other great products and services on offer at the market.